2005 / Weiden / "Medienhaus" / New HQ fitout and branding

For Der Neue Tag's media house, an expanded public profile, transparency and open communication with their customers is made possible with this new design for the entry to their renovated offices.
As a raised loggia that orients towards a future town square, the interior foyer for advertising and ticketing sales maximises visual branding presence to the city.
The external shell at night with backlit glass surfaces illuminate the street - the 1970s architecture of the existing building reinterpreted in proportion, materiality and detailing.

New Design of Office Building
"Medienhaus Der Neue Tag"
Built, LPh 1-9
600 sqm
Project: Karlheinz Beer, Anne Beer
Architektouren 2006